A new surf-inspired lifestyle hotel just opened in Santa Monica, and we got a sneak peek

Steps from Southern California’s iconic Santa Monica Pier, ‘The Pierside’ is now open and accepting reservations.

Stretching across three and a half miles of sunny Southern California coastline, Santa Monica has long served as a destination for travelers looking to escape the hustle and bustle of Los Angeles.

At its heart, the historic Santa Monica Pier is one of the area’s most iconic spots, and if you’re looking for a new place to hang right in the middle of the action next time you’re in town, The Pierside Hotel officially opened its surf-inspired doors this week. We got an exclusive look inside the floating fireplaces and heated saltwater pool. Here’s a look at what to expect on your next visit.

It is located on the corner of the ocean Avenue and Colorado Avenue in downtown Santa Monica, much of the inspiration for the newly redesigned Pierside Hotel comes directly from around Southern California.

The first luxury hotel offering to open on Ocean Avenue in over a decade and the closest hotel near the Santa Monica Pier. Upon arrival, guests are greeted in a welcoming lobby inspired by the California coast. Along with plenty of nods to Santa Monica’s perennially cool and laid-back surf culture, the light-filled spaces include a floating fireplace and plenty of seating for locals and guests to lounge around throughout the day.

It is home to 132 guest rooms and suites, many of which offer partial Pacific Ocean views. Configurations range from rooms with a king-size bed with a queen-size sofa bed to rooms with two queen-size beds. Guests can expect to find amenities at their fingertips that incorporate the minimalist aesthetic of the California coast along with the use of woven, nautical materials and floor-to-ceiling windows overlooking Santa Monica.

With wallpaper accents and pops of color in the closet, guest rooms are furnished with minimalist decor along with luxurious touches. As an Energy Star certified hotel, all rooms are equipped with reusable aluminum eco-bottles that you can use at the on-site hydration stations during your stay.

Opening this spring, The Surfing Fox will feature locally inspired food and craft cocktails along with plenty of outdoor seating and direct views of the Santa Monica Pier when it opens.

Taking full advantage of its waterfront location, The Board Shop will be an on-site rental location where guests can try out equipment including surfboards, skateboards, beach cruisers, roller skates, fishing rods, beach gear and GoPros. Additional amenities, including a beach butler service, are also in the pipeline for later this year.

One sure-to-be crowd-pleaser, The Pierside’s heated saltwater pool with light snacks and cocktails is sure to be a big draw for guests staying here.

“As Santa Monica’s newest hotel near one of the most iconic locations in the destination, let alone the U.S., The Pierside will revitalize one of the city’s most vibrant street corners for guests and locals alike,” said General Manager Karina Sedigh. “We are honored to introduce The Pierside to the market and are confident that the hotel will be embraced as a true Santa Monica staple for solo travelers, couples and families due to its unbeatable location, luxury offerings, destination-inspired programming and unique dining experience. .”

Starting rates for The Pierside are $345 per night.

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